To cater to the diverse needs of passengers, we have been continually enriching the trade mix of MTR Shops. It not only brings convenience to the busy commuters, but also provides leisure shopping experiences.
To promote the variety of MTR Shops, a simple and fun online game was launched last year. It has won the bronze award in “Excellence in Gaming” at the Marketing Excellence Awards 2015 organised by Marketing Magazine last month.
The judging panel was formed by professionals from the industry. The winning teams had to demonstrate how to enhance brand experience as well as to drive business objectives. We are very proud to have been recognised by this award and we will strive to promote our outstanding services to customers in a light-hearted yet direct way.